SXSW: Steve Case Asks Entrepreneurs — Are You Ready For the Third Wave?

SXSW: Steve Case Asks Entrepreneurs — Are You Ready For the Third Wave?.

3. Social enterprises and impact investing
As younger companies emerge in this new age, social good will take center stage as companies will strive as much for purpose as profit. Many modern companies are already putting impact at the center of everything they do, with some trendsetting entrepreneurs publicly reporting on the social impact of their company as well as profit and loss. Companies such as Toms, Etsy show what lies ahead and others will need to take social good seriously to attract investment.

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